Jerry yang became chief executive of Yahoo. the first questions that he had to ask was was whether the company could remain independent.
Mr Yang faces enormous pressure as he decides whether to try to rescue the company from the clutches of Microsoft, or accept the bid and watch Yahoo become part of Microsoft.
A $44.6 billion bid from Microsoft is once again forcing Mr. Yang and his board to consider the viability of Yahoo as an independent company
Mr. Yang and Mr. Filo recognized that they did not have the experience to run the company. They called themselves Chief Yahoos and hired others to fill the chief executive post.
One top executive countered that Mr. Yang had already shuttered some projects and turned Yahoo into a more efficient company, without jeopardizing profitable businesses.
Some analysts said the only move that could have averted Microsoft’s bid was for Yahoo to outsource its search advertising business to Google — something the company is now considering.
My guess is that Yahoo’s fate won’t be completely decided, but the end game is definitely underway. The most likely scenario is that Yahoo will engage negotiations with Microsoft
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